One of DCE Agency’s most prestigious and exciting clients is Kraken, who you may recognise from their teeny pink octopus logo. As a revolutionary energy tech platform, Kraken stand out at all levels – and their exhibition and show presence is no different. Stands the DCE Agency team have designed and created for Kraken have included slides between floors, giant tentacles, vending machines for octopus plushies and even self-service sweet carts for a treat between seminars and networking events.
Who are Kraken?
Kraken’s business model is informed by advanced date and machine learning capabilities, but unlike many others in the tech and energy space is focused on a culture of whole customer centricity. Putting their customer at the heart of everything they do allows for their interactions and communication to be remain simple, straightforward and jargon-free; and enables levels of customer self-service never seen before in the energy sector. Indeed their services have been built specifically for the energy industry, and running on cloud-based architecture with continuous deployments, Kraken’s ability for innovation and acceleration is second-to-none. This improves efficiency across time, resource and finances – resulting in outstanding service.
Now licensed to support over 50 million accounts worldwide, Kraken work with a myriad of household names including EDF Energy, E.ON, Good Energy and Origin Energy. Now pushing to exceed an impressive 100 million accounts by 2027, Kraken is set to continue with a bustling exhibition schedule through 2025 with DCE Agency, including the following:
E-World 2025 – Frankfurt, Germany
Europe’s largest energy trade fair comes to Frankfurt from February 11-13th and as a major industry player, Kraken will be there! The whole continent’s energy industry comes together with the key decision makers across all sectors present. Serving as a comprehensive information platform for those in energy, E-World starts off 2025 as a fantastically illuminating and educational event.
Smart Energy Week 2025 – Tokyo, Japan
From February 19th-21st, Smart Energy Week lands at the Big Sight in Tokyo as the world’s leading exhibition for renewable energy. Businesses worldwide will flock to Japan for inspiration and education leading up to a collective goal of achieving carbon neutrality by 2050, and a full range of renewable energy technology companies including services across hydrogen and fuel cells, solar power, rechargeable batteries, smart grids, wind power, biomass and zero-emission thermal power generation will all be present.
Distributech 2025 – Dallas, Texas
Catch Kraken in the US between 25-27th March at Distributech, or Dtech for short. As the largest, most influential transmission and distribution event in North America, the show is expanding this year with focused areas on data centres and AI. This event will offer a wealth of education, connections and solutions across the exhibition hall and a packed conference program, with specialists present in distributed energy resource management, renewable energy, smart cities, and transportation electrification.
ENLIT 2025 – Bilbao, Spain
Enlit Europe is one of the last shows in the year in Bilbao, Spain, between 18-20th November. Final details are still being ironed out for the show but attendees can expect attractions based on the themes of Connecting Industries, Inspiring Action and Evolving Into Digitised Energy Systems. Almost wholly focused on decarbonisation and digitisation, Kraken are sure to make a splash across all three!
How do DCE Agency work with Kraken?
DCE Agency work with Kraken on their exhibition spaces, experiential marketing and internal events on an end-to-end basis – managing all projects right through from conception to completion. This sees us create bespoke designs, manage finishing touches, handle fulfilment, ensure everything arrives on time with expo logistics, and build and take down everything.
If you spotted a Kraken stand at a show through 2024 you may have seen breathtaking sculptural tentacles, custom giveaways and touchscreen demo units, all brilliantly exhibiting the business’ innovative and unrivalled products and services. You’ll certainly remember them if you’ve seen them!
If you’d like to discuss standing out at shows the way Kraken manage, get in touch with the DCE Agency team today. Contact John (john@dceagency.com) on +447595 895836 and let us create a brand presence you’ll want to show off, worldwide.
